SOFTWARE DEMO
VIDEO & INTERFACE

iCIMS is a leader in software-as-a-service in the human resources and talent management market. Spitball was tasked with making human resources and iCIMS talent management solution engaging to entice prospects to want to learn more about the benefits of the iCIMS software.

Through twelve unique personalities matched to various roles within an organization, the iCIMS demo offers a fun but informative view into the system that speaks to both the pain points and benefits. The interactive marketing, which included online banners and targeted emails, extended the personalities and engaged prospects beyond iCIMS.com.

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